Intellectual Property.
Intellectual Property - i.e., trademark, patents, copyright, domain names, and trade secrets, gives organizations their competitive advantages. Infringement, dilution and piracy, or misadministration and theft erode the value of an organization’s Intellectual Property and can result in consumer danger, loss of market share, and harm to a firm’s reputation. SMART provides guidance on strategic issues concerning the protection and enforcement or the expansion of company’s Intellectual Property portfolio.